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The CMO Club is the world's most engaged and inspired community of Senior Marketing Executives who help each other solve their biggest challenges, within a candid, trusted, and sharing environment, constantly raising the standard for what is required to be a successful Chief Marketing Officer.

 

Collaboration fueled by inspiring events and the Digital Clubhouse, marketers both provide and receive valuable insights from each other, in a "non vendor selling" environment. See our events

 

CMO Top Challenges are directly addressed through peer-to-peer solutions curated by The CMO Club working with Strategic Partners that are hand selected by the member organization as best-in-class. See a sample of our top content

 

With more than 850 members, The CMO Club is the go-to center of learning and collaboration for today's CMO.

Latest From The Club

The CMO Club Unveiled First CMO Digital Community and CMO Solutions Clubhouse Today!

The CMO Club Unveiled First CMO Digital Community and CMO Solutions Clubhouse Today For a sneak peak at the new CMO Solutions Clubhouse visit Thecmo.club Resources Connect Marketing Leaders Around The World, Enable Solution Co-Creation The CMO Club today announced the launch of two unique member-only resources — an enhanced digital CMO community portal and the CMO Solutions Clubhouse. Both resources allow CMOs to engage and create solutions with peers by providing access to tools, members and experts in a private, collaborative environment that was defined by the CMOs themselves. Unveiled today at the club’s Fall Innovation and Inspirat Read More...
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The CMO Club Innovation and Inspiration Summit. October 1-2!

Your CMO Club Innovation and Inspiration Summit has officially kicked off. With a record turn out, great thought leaders, and amazing artists, this summit is sure to be the best summit to date! For all the latest and greatest recaps and summit buzz, check out The CMO Club LinedIn company page or follow the summit on twitter #CMOclubSummit Read More...
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Just Released - The CMO Solution Guide to Programmatic Marketing

“The CMO Solution Guide to Programmatic Marketing,” examines how CMOs and senior level marketing executives are implementing programmatic solutions into their overall marketing strategy and optimizing their agency and partner relationships for a shared vision of programmatic. Access “The CMO Solution Guide to Programmatic Marketing” to learn how CMOs are: • Identifying how programmatic works into their overall marketing stack • Overcoming barriers when it comes to data activation • Working with internal and external teams to execute a revenue driven marketing practice Read More...
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Over 50 CMOs Leading Sessions at The CMO Innovation and Inspiration Summit, Oct. 1-2 in LA - Latest Agenda Announced

8 more CMOs have been added to the agenda for the most engaged CMO Summit in the world. See who is attending and participating by leading sessions at The CMO Club Innovation and Inspiration Summit, October 1-2 at the SLS Hotel in Beverly Hills. www.thecmoclubsummit.com Read More...
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The CMO Club & Gartner for Marketing Leaders are collaborating on an executive marketing leadership survey: “CMO Leadership and Credibility in the C-Suite"

In response to one of the top members' challenges and in support of The CMO Club’s new “CMO Solution Guides to CMOs Top Challenges” Program, The CMO Club and Gartner for Marketing Leaders are collaborating on an executive marketing leadership survey entitled, “CMO Leadership and Credibility in the C-Suite,” and we’re requesting all members to contribute their personal experience and knowledge to help their peers. Your CEO’s expectations of you have never been higher, and they’re continuing to grow. The digital business era is here, expanding marketing’s role as a leader of the Read More...
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31 Senior Marketing Executives Approved to Join The CMO Club in July - Please Welcome Them

Senior marketing executives from Retail, Fashion, Financial Services, High Tech and other industries were approved to join in July. Please welcome them and we look forward to their insights and sharing with peers. Read More...
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Cammie Dunaway, CMO and US President, Kidzania, Nadine Dietz, SVP of CMO Content Leadership, The CMO Club, and Jon Busman, CMO Initiative Lead, IBM are talking shop at GrowthBeat today!

Will be a lively discussion, diving deep into the hot topic of how CMO's and CIO's need to work together to drive better customer experience. Starting with the customer in mind, how do CMO's and CIO's partner on the technological development to ensure the customer is engaged and delighted at all touch points in an omnichannel world. This session will touch on a recent study conducted by The CMO Club, EPAM and CIO Magazine revealing the three major crossroads, research from IBM on the C-Suite relationship and citing real examples from KidZania's multi-dimensional model that incorporates customers (kids), decision-makers (parents) and influencers (employees) Read More...
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Just Released - Crossroads in CMO-CIO Relationships

CROSSROADS IN CMO-CIO RELATIONSHIPS: : A new joint study with The CMO Club, EPAM and CIO Magazine looks at the challenges CMOs and CIOs are facing in pursuing omnichannel strategies. The results of the survey – which combines responses from more than 400 CMOs and CIOs illustrates the ongoing challenges with C-suite roles identifying three critical crossroads that demand attention in order to achieve long term success. Read More...
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Insights: Interviews with CMO Award Winners!

Just Released - Insights: Interviews with CMO Award Winners If you could talk to 17 award-winning marketers, imagine all the insights you could gain. Well that’s exactly what we did, and these insights are now compiled for your reading pleasure. Admittedly it’s a lot to absorb, so feel free to zero in on the marketers or topics that are of urgent interest. Interviews Include: Stephanie Anderson, Time Warner Cable, on Leadership Jonathan Becher, SAP, on Innovation Chris Brull, Kawasaki, on Building a Lifestyle Brand Louise Camuto, Vince Camuto, on Fashion Marketing Phil Clement, Aon, on Content Marketing Beth Comstock, GE, on Read More...
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Moet Hennessy USA
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Pete Krainik
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