Welcome

The CMO Club is the world's most engaged and inspired community of Senior Marketing Executives who help each other solve their biggest challenges, within a candid, trusted, and sharing environment, constantly raising the standard for what is required to be a successful Chief Marketing Officer.

 

Collaboration fueled by inspiring events and the Digital Clubhouse, marketers both provide and receive valuable insights from each other, in a "non vendor selling" environment. See our events

 

CMO Top Challenges are directly addressed through peer-to-peer solutions curated by The CMO Club working with Strategic Partners that are hand selected by the member organization as best-in-class. See a sample of our top content

 

With more than 850 members, The CMO Club is the go-to center of learning and collaboration for today's CMO.

Latest From The Club

The CMO Club & Gartner for Marketing Leaders are collaborating on an executive marketing leadership survey: “CMO Leadership and Credibility in the C-Suite"

In response to one of the top members' challenges and in support of The CMO Club’s new “CMO Solution Guides to CMOs Top Challenges” Program, The CMO Club and Gartner for Marketing Leaders are collaborating on an executive marketing leadership survey entitled, “CMO Leadership and Credibility in the C-Suite,” and we’re requesting all members to contribute their personal experience and knowledge to help their peers. Your CEO’s expectations of you have never been higher, and they’re continuing to grow. The digital business era is here, expanding marketing’s role as a leader of the Read More...
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31 Senior Marketing Executives Approved to Join The CMO Club in July - Please Welcome Them

Senior marketing executives from Retail, Fashion, Financial Services, High Tech and other industries were approved to join in July. Please welcome them and we look forward to their insights and sharing with peers. Read More...
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Cammie Dunaway, CMO and US President, Kidzania, Nadine Dietz, SVP of CMO Content Leadership, The CMO Club, and Jon Busman, CMO Initiative Lead, IBM are talking shop at GrowthBeat today!

Will be a lively discussion, diving deep into the hot topic of how CMO's and CIO's need to work together to drive better customer experience. Starting with the customer in mind, how do CMO's and CIO's partner on the technological development to ensure the customer is engaged and delighted at all touch points in an omnichannel world. This session will touch on a recent study conducted by The CMO Club, EPAM and CIO Magazine revealing the three major crossroads, research from IBM on the C-Suite relationship and citing real examples from KidZania's multi-dimensional model that incorporates customers (kids), decision-makers (parents) and influencers (employees) Read More...
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Just Released - Crossroads in CMO-CIO Relationships

CROSSROADS IN CMO-CIO RELATIONSHIPS: : A new joint study with The CMO Club, EPAM and CIO Magazine looks at the challenges CMOs and CIOs are facing in pursuing omnichannel strategies. The results of the survey – which combines responses from more than 400 CMOs and CIOs illustrates the ongoing challenges with C-suite roles identifying three critical crossroads that demand attention in order to achieve long term success. Read More...
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Insights: Interviews with CMO Award Winners!

Just Released - Insights: Interviews with CMO Award Winners If you could talk to 17 award-winning marketers, imagine all the insights you could gain. Well that’s exactly what we did, and these insights are now compiled for your reading pleasure. Admittedly it’s a lot to absorb, so feel free to zero in on the marketers or topics that are of urgent interest. Interviews Include: Stephanie Anderson, Time Warner Cable, on Leadership Jonathan Becher, SAP, on Innovation Chris Brull, Kawasaki, on Building a Lifestyle Brand Louise Camuto, Vince Camuto, on Fashion Marketing Phil Clement, Aon, on Content Marketing Beth Comstock, GE, on Read More...
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25 Marketing Executives Approved to Join The CMO Club in June - Welcome new Members

The CMO Club announced 25 Senior Marketing Executives Requested Membership in the Club in June and were Approved by the membership committee. Please welcome the new members to the club. The world's best CMO conversations will now include these 25 senior marketing executives. Read More...
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The Launch of The CMO Club Membership Ambassador Program

We’re pleased to announce the launch of the Membership Ambassador Program for members, in support of each CMO Club Chapter! CMOs (two to three) in each chapter where nominated by their peers to support the peer sharing and help grow The Club, and will act as the face for new prospective members while at the same time be an advisory board at the chapter level for various initiatives (content, speakers, future membership approaches, etc.). We’re excited for their commitment, passion, and senior marketing executive expertise to carry on The Club’s peer-to-peer mission! To continue reading, click on the title of this news article to see the complete list of the 201 Read More...
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28 Senior Marketing Executives Approved to Join The CMO Club in May, 2014

The CMO Club shared new member approvals for May 2014 today. A great mix of Retail, Financial Services, Healthcare and High Tech CMOs. Check out those approved and welcome them to the club. Read More...
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CMO Club Member, Ted Lowen, New SVP – Brand and Communications for Hitachi USA

Congrats to Ted Lowen for his new position as SVP Brand and Communications for Hitachi USA. Read More...
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Watch CMOs in Action from CMO Club Innovation Summits - Best Of Highlights

Here are three recent CMO Club Summit recap videos showing CMOs in action, behind closed doors, with no vendor selling permitted. Short videos for all CMOs/VP Marketing to watch...... Read More...
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Moet Hennessy USA
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Pete Krainik
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pete.krainik@thecmoclub.com
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